ABOUT US
Aston-Price LLC is a community-minded service integrator based in Santa Clarita, California. Since they met in 1999, founders Jason and April Price have raised awareness and funds for dozens of charitable organizations across the state.
While in the Goldman Sachs 10,000 Small Businesses program, Jason witnessed how difficult it was for small businesses to employ emerging technology. Drawing on 25 years of expertise in online marketing, instructional design, and customer experience with industry leaders like Yahoo, Microsoft, and Google, he developed a comprehensive suite of programs designed to accelerate responsible AI adoption.
Founded in 2024, Aston-Price has rapidly established itself as a trusted partner in the Microsoft channel, offering clients specialized service and support. Businesses rely on Aston-Price to enhance their employee experiences with AI assistants, develop human-agent teams, and support cultures that foster innovation.
OUR TEAM

JASON PRICE, CEO
Jason is a Microsoft premier facilitator that has trained more than a million people to use and optimize Microsoft, Google, and custom software applications.
-
Bachelor of Arts, Stony Brook University
-
Master of Fine Arts, California Institute of the Arts
-
Copilot User Enablement Specialist
-
Goldman Sachs 10,000 Small Businesses
-
Microsoft 365 Business Value Specialist
-
Microsoft 365 Fundamentals
-
Microsoft Immersion Experience Premier FacilitatorMicrosoft Partner Customer Success Manager
-
Microsoft Power Platform Fundamentals
-
Microsoft Service Adoption Specialist
-
AvePoint Sales Professional
-
Certified National Trainer, Junior Chamber Int'l
-
Outstanding Young Californian, Junior Chamber Int'l
-
Senator #79515, Junior Chamber Int'l
-
Vice President, International Association of Microsoft Channel Partners, Southern California chapter
-
Yahoo! Super Star

APRIL ASTON-PRICE, CMO
A sales and marketing professional with over 20 years' experience, April has worked with a variety of industries including entertainment, insurance, staffing, and motion picture and television production.
-
Bachelor of Arts, California State University Northridge
-
Certified Local Trainer, Junior Chamber Int'l
-
Outstanding Young Californian, Junior Chamber Int'l
-
Santa Clarita 40 Under Forty, Junior Chamber Int'l
-
Senator #84711, Junior Chamber Int'l

CRYSTAL WILLIAMS, SENIOR CONSULTANT
Crystal works with executive leadership teams to bring clarity, alignment and execution discipline to complex enterprise initiatives. Over the past two decades, she partnered with C-suite leaders across healthcare, tech, retail, financial services and public sector organizations to support strategy execution, operating model evolution, and large-scale transformation in highly regulated environments.
Crystal’s experience spans enterprise planning, governance and change across multi-functional organizations, including initiatives involving Finance, Communications, HR, Legal, Compliance and Technology. She often engages during moments of complexity or heightened scrutiny, where leaders need structured thinking, sound judgment, and strong stakeholder alignment to move forward with confidence.
-
Bachelor of Science, Systems Engineering & Computer Science, Howard University
-
Master of Public Policy, University of California, Berkeley
-
Amazon Web Services Cloud Practitioner

JESSICA WILLIAMS, SENIOR CONSULTANT
Jessica brings extensive cross-industry experience, both as an external consultant and as an internal HR/ Learning & Development manager, leading organizational effectiveness projects and programs that align with and support strategic objectives at both private and public sector organizations.
Jessica has led workstreams on over 30 enterprise level projects, specializing in multi-site, multi-state, and multi-country initiatives, with a focus on the financial services, government, healthcare, media and entertainment, and technology industries. Specific areas of expertise include: driving transformation and change adoption to sustain large-scale organizational change; optimizing employee and workforce performance; and fostering a learning culture.
-
Bachelor of Arts, University of Hawaii at Manoa
-
Master of Arts, Communications Management, University of Southern California







